What Is A Price Boost?
To keep their customers happy, some bookies do price boosts sometimes, where they increase their odds for a sports outcome.
Price boosts can be profitable to matched bettors as when bookies boost their odds sufficiently high enough, so that their odds are higher than the odds on the exchange.
Typically you can aim to make at least £15 profit risk free each weekend just from price boosts on horse racing and football, plus there are plenty of midweek price boosts too!
Price Boost Example
For an example, Ladbrokes may do a price boost for Arsenal to win at odds of 5.0 instead of 4.0.
In the above example, if Ladbrokes boost the odds for Arsenal from 4.0 to 5.0, the lay odds on exchange likely be near to 4.5, which creates a chance for us to profit risk free!
You can check the profit risk free and the amount of your lay stake simply by entering into the Normal calculator:
- Stake £20 (if this is the max stake of the price boost)
- Back odds 5.0 (the price boost from Ladbrokes)
- Lay odds 4.5 (example lay odds on Smarkets)
This gives you a £1.87 profit risk free!
You can see that the lay stake you should place is £22.32 (with a £78.12 liability).
This means that if Arsenal win, you win £80 on Ladbrokes but lose £78.12 on Smarkets for a net profit of £1.87.
Whereas if Arsenal do not win, you lose £20 on Ladbrokes but win the £22.32 lay stake, which net of commission is £21.87 for a net profit of £1.87.
Are All Price Boosts Profitable?
There are two occasions when we cannot make a profit risk free from price boosts:
Back Odds Aren't High Enough
Despite the bookmaker claiming they are boosting the odds, the price boost may be quite poor and so the back odds may still be lower or the same as the back odds!
Using the example from above, if Ladbrokes had boosted the odds only from 4.0 to 4.5, then as the lay odds are 4.5, this price boost would not be profitable.
No Lay Market Available
Note that not all price boosts can be layed. An example of a price boost that cannot be layed is “Ronaldo and Higuain both to score”, or “Ronaldo to score and Real Madrid to win”. If you cannot find the lay market for the price boost on Betfair’s exchange, it means that the price boost cannot be layed, and we can skip it and look for another one.
Back Stake - How Much?
Price boosts from bookies normally comes with a stake limit. This is either:
- set by the promotion
For example, the price boost will say 'Max £20'. Or:
- based on your customer account
The bookmaker may use an algorithm based on your account history. So some customers could get up to £20, while some can go up to £100. Some bookies will let you know your stake limit, while others don’t.
You can manually check your stake limit by staking a certain amount, and if the bookie stops you, stake a lower amount. The higher you can stake on a price boost, you more risk-free profits you can make!
How To Find Price Boosts
OddsMonkey Price Boost Thread
Members post all the best price boosts in this thread, so you can be instantly notified of the profitable price boosts every day.
You can check out Time Saving Tips #3 to see how to best find price boosts using this thread more efficiently.
If you haven’t subscribed to Oddsmonkey yet, you can find price boosts manually by going to any bookie’s website. Their price boosts are normally on their home page. If you can’t find any on their home page, it may be worth clicking into a popular football game and see if they have any “match specials” or “price boosts”.
For an example, if click into a football game on Ladbrokes, their price boosts are displayed here:
Best Bookmakers For Price Boosts
There are many bookies that have price boosts on popular games, but the main bookies you can focus on are:
- Bet Victor
- William Hill
Pay extra attention to Boylesport’s price boosts, as they often boosts their odds by a large margin, making you even more risk-free profit!
They call their price boosts the “Boylesport’s Massive Price Bomb” and they post their price boosts on their Boylesports Twitter page about 15-30 minutes before the game starts.
It’s worth checking out their Twitter account around 7:15pm on weekends, as most popular football games start at 7:45pm and they usually post their price boost during this time.
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